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现在许多大学生喜欢追求名牌。从移动电话的衣服，甚至像电子辞典，学习钢笔文章，他们倾向于购买知名品牌。此外，很多学生来自贫困家庭开始遵循这一消费趋势，以及。这一现象已引起广泛关注。下面是小编带来的是学生追求名牌英文作文，希望对您有帮助。
现在，走进学校，观察一下学生的穿着用品，我们不难发现他们在消费观念上进入了一个误区，喜欢追求名牌。在校区内，吃好的，喝好的，比比皆是，谈名牌，比品牌，蔚然成风。
吃，要上肯德基、麦当劳，喝，要喝可口可乐、卡布奇诺，似乎洋东西更能显示档次。运动衫要穿“李宁”、“卡帕”，书包要背“麦芝西伯”，单车要骑“斯波兹曼”，球鞋要穿“阿迪达斯”，往往某一个同学买了一件新名牌产品，就开始有人羡慕，接着有人追随，过不了多久，这一名牌就成了许多学生皆备的必需品。
其实，这种赶时髦的做法并不好，作为未成年的学生，涉世不深，对消费品质量、价格审视能力还不强，名牌便成了他们衡量商品价值的唯一标准。实际上名牌商品价格是相当“黑”的．一双“阿迪达斯”一般得花四五百元，一部高档山地车上千元，对于并不十分富裕的工薪家庭来说，一般都承受不起．追求名牌，无疑加重了家长的负担。“侈恶之大，俭德之共”。从青少年的身心成长看，这种追求名牌的风气，有可能成为学生纯洁心灵的腐蚀剂。要知道，一个人如果把主要心思用在吃喝玩乐上，自然不会多思进取，将影响其上进。而且，将来步入社会后，万一经济来源难以敷出，那些高消费习惯又很难改变，结果欲望不能满足，会对自己的心灵造成伤害，也会逐渐将人引向痛苦的深渊。俗话说，由俭入奢易，由奢入俭难。
我见过有学生不考虑自己的家庭条件，与同学去攀比，为了穿名牌，在家里与父母哭着、闹着，要买名牌服饰，也见过有家长专门让自己的孩子享受名牌，刻意打造富贵一族。名牌，对于现代的人来说，的确很有魅力，是富贵的象征，是品味的显示，是一种文化的教养。现代生活中，一般来讲，老年人穿名牌，表现出富贵，中年人穿品牌，增加品味，年轻人穿品牌，纯粹追求时髦，而少年穿品牌，那是家长的灌输培养。
当然，有条件，享受名牌，是提高生活质量的表现，这些我们不可妄加指责。可有人家里没有什么钱，自己又不会赚钱，却一味地赶时髦，追求品牌，是不是有点好高骛远？有些家长为了让孩子高兴，巅起脚来做长子，打起脸来充胖子，自己平时省吃俭用，省下的钱给孩子买名牌。这种做法，既违背家长的意愿，又助长了孩子的虚荣心，并不可取。
当今时代，是独生子女时代，大部分家庭只有一个孩子，让孩子吃好、穿好无可厚非。可许多孩子在吃喝上根本不懂得“谁知盘中餐，粒粒皆辛苦”的道理，在理财治家上，更是不明白为什么要看菜吃饭，不知道怎样量体裁衣，不晓得节约为何物。他们从小过着衣来伸手，饭来张口的生活，不愁吃，不愁穿，无忧无虑地度过每一天。孩子们被宠得“高处不胜寒”，对大人的当家显得麻木，不想想父母的艰辛，不过问柴米油盐，不理睬锅碗瓢盆，一心只想别人有我就应该有。这样下去，将把孩子的消费观引向何处？值得深思啊。
现如今，随着科学的发达，社会的进步，人类对享受的追求的标准，也越来越高。追求高品味，高质量的享受，也成为人们心中的一种时尚。当然，有条件，用名牌，穿名牌，出入高档娱乐场所，增加消费，拉动内需，这样反而搞活了经济，应该是无可厚非。但要因人而宜，具体情况具体处理，爱孩子，应该根据家庭收入情况有所节制，宠孩子，应从实际出发，量入而出，量力而行把握分寸，否则，只能是父母压力增大，孩子的虚荣心膨胀，弄不好，真的可能是一发不可收拾。
消费者行为学认为，选择品牌的心理过程是一个很复杂的过程，它受文化，经济，政治等多方面的影响。学生成长时代、所处的社会地位，会对他们形成各种各样的品牌偏好，也会引导他们走向某种价值取向，特别是品牌消费观念，将对其今后衡量物品的价值起到重要的作用。通过调查，了解到当代学生中对品牌认知，品牌选择过程中的主要心理活动，对品牌的态度等情况。有不少学生追求名牌，是为了使生活更加个性化。在追求个性化，享受性的消费时，学生的消费存在着不合理的地方。过分追求品牌，消费结构不合理等。因此，即便是家庭条件比较好的，在名牌的追求上，也应该注意引导孩子消费，不可盲目跟风，也不要一味地追求高档享受，在这个问题上，教育孩子学会理性消费，应该是每个家庭的重要一课。
Now, walk into the school, observe the students wearing goods, we can easily find that they have entered a misunderstanding in the concept of consumption, like to pursue famous brand. Eat well, drink well in campus, talk about the brand, the brand than meet the eye everywhere, and so.
To eat, to drink, KFC, McDonald's, Coca-Cola, it seems to drink cappuccino, foreign things can show the grade. Sweater to wear "Lining" and "kappa", "back the bag to Madge Siberia", "J Bozeman", a bicycle riding shoes to wear "Adidas", often a classmate bought a new brand-name products, people began to envy, then followed, before long, this a brand name will become a necessity for many students are prepared by.
In fact, this kind of fashion is not good, as a minor student, inexperienced deep, the quality and price of consumer goods examine ability is not strong, brand has become the only standard to measure the value of the goods they. In fact, famous brand commodity price is quite "black". A pair of "Adidasi" generally have to spend five million, a high-end mountain bike for a thousand dollars, not very rich working families, generally can not afford. The pursuit of brand names, will undoubtedly add to the burden of parents. Extravagance and extravagance". From the physical and mental growth of young people, this kind of pursuit of famous brands may become the corrosive agent of students' pure mind. You know, if a person is mind in nature to think not idle away in seeking pleasure, enterprising, will affect its progress. Moreover, enter the society in the future, if the economic source is difficult to meet, those high consumption habit is hard to change, the desire cannot be satisfied, can cause harm to your heart, will gradually lead people to the abyss of suffering. As the saying goes, from frugality to extravagance, from extravagance to frugality.
I have seen some students do not consider their own family conditions, to compete with the students, in order to wear brand-name, at home with their parents crying, crying, want to buy brand-name clothes, have seen some parents let their children enjoy the brand-name, deliberately create a rich family. Famous brand, for modern people, it is really attractive, is a symbol of wealth, is the display of taste, is a kind of cultural upbringing. In modern life, generally speaking, the elderly wear brands, showing rich, middle-aged people wear brand, increase the taste, young people wear brand, pure pursuit of fashion, and youth wear brand, it is the parents indoctrination training.
Of course, the conditions, enjoy famous brand, is to improve the quality of life performance, these we can not blame. What can have money at home, they do not make money, but a taste of fashion, the pursuit of brand, is a bit too ambitious? Some parents in order to let the children happy, on tiptoe to do eldest son, playing face to charge fat, they usually live frugally, saved money to buy brand-name children. This practice, both contrary to the wishes of parents, but also contributed to the children's vanity, not desirable.
In today's era, the only child age, most families have only one child, let children eat well and wear well, understandable. Many children in eating and drinking do not know who knows Chinese food, a journey into the truth, in the financial management, but do not understand why you want to see food to eat, do not know how to do not know what is to save. They have had on hand, eat a ready-cooked meal life, do not worry about food, do not worry about clothes, light of heart from care to spend every day. The children were unbearably mad, for adults when is numb, do not think about the hardships of parents, but asked the fuel, ignoring the pots and pans, just want to have someone else I should have. Where will the child's consumption concept go? It's worth pondering.
Nowadays, with the development of science and the progress of society, the standard of human pursuit of enjoyment is also getting higher and higher. The pursuit of high taste, high quality of enjoyment, but also become a fashion in people's minds. Of course, there are conditions, with brand-name, wear brand-name, access to high-end entertainment places, increase consumption, stimulating domestic demand, so instead of invigorating the economy, it should be understandable. But to the person who should, specific treatment, love children, family income should be based on moderation, spoil the child, starting from the actual amount of income out, according to grasp the sense of propriety, otherwise, only parents pressure increases, the child's vanity expansion, does not do well, it may be a get out of hand.
According to consumer behavior, the psychological process of brand selection is a complicated process, which is influenced by culture, economy, politics and so on. The growth of students age, the social status, they will form a variety of brand preference, will also lead them to a certain value, especially the brand concept of consumption, will be an important role in the future to measure the value of the goods from the. Through the survey, we know the brand awareness, the main psychological activities and attitude of the brand in the process of brand selection. Many students pursue famous brands in order to make their lives more personal. In pursuit of individuality and enjoyment of consumption, there is an unreasonable place for students to consume. Excessive pursuit of brand, irrational consumption structure and so on. Therefore, even if the family conditions are relatively good, in pursuit of the brand, but also should pay attention to guide the children to consume, not blindly follow the trend, do not blindly pursue high-grade enjoyment, in this problem, education children learn to rational consumption, should be an important lesson for each family.
文章标签：追求
